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Post by account_disabled on Dec 21, 2023 1:09:09 GMT -5
As soon as the first socks of Czech tourists peeked out of their sandals, Seznam arrived with the new Sklik Odkazy. We already know sitelinks from AdWords, their introduction in Sklik was a long-awaited matter. That's why I believe that not only I was pleased with this July news. However, Google was not idle and before the second tour returned from vacation in Croatia, it introduced Dynamic sitelinks. So let's go back to the beginning of the holidays... On July 2nd, information about the test of the expansion of advertisements in search appeared on the Sklik Blog . From now on, it was possible C Level Executive List to create Sklik Link in every account. Let's look at their basic features: The link text can contain a maximum of 25 characters. If you want to use dynamic text, don't try it --> it doesn't work in the extension. Links can be created at the campaign or report level . You can deploy any number of Links. CPC is the same as per click on an ad. Destination URLs can contain up to 1024 characters (including the dynamic variable) and are editable . Unlike Google sitelinks, only the "heading" of the Link and the destination URL can be filled in. You can start creating Links even if you don't have all their specifications in mind. Deploying this extension is very intuitive - if you want to create Links at the campaign level, you need to click through the given campaign, and in the case of reports, you need to click through the selected report. image Creating a link at the campaign level Here you select "Create new Link" image Creating a new Link And now you can let your creativity shine :-) image Creating a new Link For now, the Links are in test mode , since July 8, about 10% of users are showing up in the search, which I have confirmed from my own experience. After publishing this news, I deployed Links at my client.
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